Claws TECH
E-commerce

Customer Support Automation Platform

Representative project — online retailer

Representative project — illustrative of our work, not a verified client engagement.

The Challenge

A retailer's small support team spent most of the day answering order-status and returns questions across chat and WhatsApp, leaving complex issues waiting and customers frustrated outside office hours.

The Solution

An AI support assistant on the website and WhatsApp that answers from the store's policies and looks up live order status through the store API. Anything outside its scope, or any customer asking for a person, is handed to an agent with the full conversation attached.

The assistant was launched in a pilot phase covering order status and returns only, with every conversation reviewed. Scope was expanded category by category as answers proved reliable. A simple admin screen lets the support lead update policy answers without developer help.

Claude API WhatsApp Business Platform WooCommerce API Laravel Knowledge base search

Results

Routine questions are answered immediately at any hour, and the support team spends its time on the cases that need a person.

Services used in this project

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